Alejandro is a Business Administrator from Universidad del Rosario, Finance Specialist from Universidad delos Andes and Master in New Technologies from Universidad de Salamanca. With an experience of 17 years, 10 of them dedicated to the structuring of investments in the stock market and banking, acquiring good practices, skills and knowledge about traditional capital markets, which has allowed him to bring lessons learned to the opening and structuring of digital markets. For more than 7 years, Alejandro has been committed to entrepreneurship 4.0. He is co-founder and Country Manager of Buda.com in Colombia, a platform that develops and operates cryptocurrency markets in four Latin American countries. He is also a professor of the Master in Finance of the Faculty of Economics at the Universidad del Rosario, the Universidad Autónoma de Bucaramanga and the Universidad Javeriana on issues of New Technologies and Financial Innovation. He has worked as an external consultant for projects in the financial sector, mainly in entities such as ACH and has been an interlocutor with public and private entities in the regulation of the Fintech industry, mainly in the chapter of cryptocurrencies. Currently, Alejandro is a member of the Board of Directors of the Colombia Fintech Association.